Walker's backers include the Republican Governors Association, which has booked more than $2 million in state ad time through its offshoot, Right Direction Wisconsin. Walker to stop selling out Wisconsin farmers." In the governor's race, it's run mainly the latter, like the one that ends, "Tell Gov. The group, funded largely by labor unions, engages in express advocacy as well as issue ads. The leading outside group spender, at $2.1 million, has been the pro-Burke Greater Wisconsin Committee. Overall, Burke and her backers had a slight spending edge. The Walker campaign spent $4.9 million on ads compared to Burke's $4.2 million. 13, the tracker estimated, more than 38,000 ads had aired in the Wisconsin governor's race, at a cost of $12.7 million. It only counts ads that have already aired. The group's State Ad Wars Tracker, updated weekly, tallies broadcast and national cable TV political ad buys - even the otherwise unreported "issue ads" that don't expressly call for a candidate's election or defeat. The national nonprofit Center for Public Integrity is tracking how many ads ran and at what cost. Outside groups have generated about half as many.
STATE AD WARS TRACKER ARCHIVE
12 primary, according to the archive AdWatch on. The Walker and Burke campaigns each have released about a dozen ads since the Aug. Burke's message is that Walker has done a lousy job and she can do better Walker's message is that he is taking Wisconsin forward while Burke would drag it backward. Scott Walker and Democratic challenger Mary Burke over the roughly 4% of the electorate that is still undecided. In Wisconsin, they are central to the battle between Republican Gov. They arguably matter more than debates, websites and media coverage.īut political ads do help define issues and provide useful information about candidates. Like them or not - and most people don't - television ads are a mainstay of modern political campaigns.
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